{"id":2040,"date":"2020-01-21T11:06:26","date_gmt":"2020-01-21T11:06:26","guid":{"rendered":"https:\/\/blog.revcontent.com\/?p=2040"},"modified":"2022-06-14T04:36:58","modified_gmt":"2022-06-14T04:36:58","slug":"video","status":"publish","type":"post","link":"\/blog\/video\/","title":{"rendered":"RevContent Launches Industry-First Video Marketplace"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\"><strong>Social media advertisers gain a new avenue for open web traffic<\/strong><br><\/h2>\n\n\n\n<p>Today, we&#8217;re so excited to kick off 2020 with an exciting release completely unavailable elsewhere in our industry &#8211; video ad content styles for advertisers!<\/p>\n\n\n\n<p>We&#8217;re going to market with the first video marketplace for advertisers. <\/p>\n\n\n\n<p><strong>With the ability to upload their own video content, advertisers are handed a new, desperately-needed additional avenue for open web traffic. <\/strong><br><\/p>\n\n\n\n<p>Previously in the native advertising space, video ads were only displayed from third-party sources, leaving advertisers unable to upload and utilize their own video content. With RevContent Video Marketplace as the first of its kind, advertisers will experience all the benefits of online video, including increased clicks and traffic at a lower cost. <\/p>\n\n\n\n<p>RevContent is focused on creating advertiser-first solutions, and a video marketplace was requested frequently by advertiser and brands. <br><\/p>\n\n\n\n<p><strong>\u201cIn 2020, we\u2019re incredibly focused on shaking up the product; there\u2019s been zero innovation in what the technology looks like to consumers. RevContent is evolving the widget from static image ads to dynamic, engaging video content,\u201d said Richard Marques, Chief Executive Officer at RevContent.&nbsp;<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/blog.revcontent.com\/wp-content\/uploads\/2020\/01\/RC_VideoAd_1_edit-1-1024x576.gif\" alt=\"\" class=\"wp-image-2045\"\/><\/figure>\n\n\n\n<p><br><br><\/p>\n\n\n\n<p>RevContent Video allows advertisers flexibility and new strategies in testing, giving them a different level to pull to get access to RevContent\u2019s premium brands and publishers. <\/p>\n\n\n\n<p>Tactically, RevContent advertisers can seamlessly transition video content from other platforms by downloading and uploading it right in the RevContent dashboard. Advertisers can utilize the same file formats as existing video campaigns on platforms like Facebook and Instagram with video lengths ranging from 10-120 seconds.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">As not all advertisers have access to video creatives, please submit <a href=\"https:\/\/forms.gle\/CCm6WGiQerD2sNt28\">through this link<\/a> to enable video content in the RevContent dashboard.&nbsp;<br><\/h3>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Press Links:<\/h3>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">FAQ Link:<\/h3>\n\n\n\n<p><a href=\"https:\/\/faq.revcontent.com\/en\/articles\/3630404-video-creatives\">https:\/\/faq.revcontent.com\/en\/articles\/3630404-video-creatives<\/a><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><em>Through content discovery, RevContent enables publishers and advertisers to engage and grow audiences, develop loyal customers and drive revenue.&nbsp;<a href=\"https:\/\/www.revcontent.com\/?utm_source=blog&amp;utm_campaign=nichecasestudy1&amp;utm_medium=post&amp;utm_content=niche\">Sign up<\/a>&nbsp;or&nbsp;<\/em><a href=\"https:\/\/www.revcontent.com\/login\"><em>login to your account.&nbsp;<\/em><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>RevContent launches video marketplace to give social media advertisers a new avenue for open web traffic. As the only native network to offer video content styles to advertisers, this innovative solution was built in response to high demand from clients who will now have the ability to upload their own video content.<\/p>\n","protected":false},"author":3,"featured_media":2041,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[320],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>RevContent Launches Industry-First Video Marketplace | RevContent<\/title>\n<meta name=\"description\" content=\"RevContent goes to market with the first video marketplace for advertisers. With the ability to upload their own video content, advertisers are handed a new, desperately-needed additional avenue for open web traffic.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"\/blog\/video\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"RevContent Launches Industry-First Video Marketplace | RevContent\" \/>\n<meta property=\"og:description\" content=\"RevContent goes to market with the first video marketplace for advertisers. With the ability to upload their own video content, advertisers are handed a new, desperately-needed additional avenue for open web traffic.\" \/>\n<meta property=\"og:url\" content=\"\/blog\/video\/\" \/>\n<meta property=\"og:site_name\" content=\"RevContent\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/RevContent\/\" \/>\n<meta property=\"article:published_time\" content=\"2020-01-21T11:06:26+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-06-14T04:36:58+00:00\" \/>\n<meta property=\"og:image\" content=\"\/wp-content\/uploads\/2022\/05\/revcontent-illustration-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"900\" \/>\n\t<meta property=\"og:image:height\" content=\"820\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"RevContent Team\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@revcontent\" \/>\n<meta name=\"twitter:site\" content=\"@revcontent\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"RevContent Team\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/develop.revcontent.com\/blog\/video\/#article\",\"isPartOf\":{\"@id\":\"\/blog\/video\/\"},\"author\":{\"name\":\"RevContent Team\",\"@id\":\"https:\/\/develop.revcontent.com\/#\/schema\/person\/bb9b1fde8d1e86b055478d8f952e9208\"},\"headline\":\"RevContent Launches Industry-First Video Marketplace\",\"datePublished\":\"2020-01-21T11:06:26+00:00\",\"dateModified\":\"2022-06-14T04:36:58+00:00\",\"mainEntityOfPage\":{\"@id\":\"\/blog\/video\/\"},\"wordCount\":327,\"publisher\":{\"@id\":\"https:\/\/develop.revcontent.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/develop.revcontent.com\/blog\/video\/#primaryimage\"},\"thumbnailUrl\":\"\",\"articleSection\":[\"Product News &amp; Updates\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"\/blog\/video\/\",\"url\":\"https:\/\/develop.revcontent.com\/blog\/video\/\",\"name\":\"RevContent Launches Industry-First Video Marketplace | RevContent\",\"isPartOf\":{\"@id\":\"https:\/\/develop.revcontent.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/develop.revcontent.com\/blog\/video\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/develop.revcontent.com\/blog\/video\/#primaryimage\"},\"thumbnailUrl\":\"\",\"datePublished\":\"2020-01-21T11:06:26+00:00\",\"dateModified\":\"2022-06-14T04:36:58+00:00\",\"description\":\"RevContent goes to market with the first video marketplace for advertisers. 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